Worldwide Partners Adds New Independent Agency Partner Mach Media to Network
Worldwide Partners has welcomed another new agency partner to the global network of independent agencies, Mach Media. Mach Media is a full-service agency that creates dynamic marketing and corporate communications for multinational companies in the Life Sciences, Chemicals, Food & Drink and Financial Services industries. Mach Media is headquartered in the picturesque Ghent, Belgium and operates a U.S. branch office out of Orlando, Florida.
Mach Media’s core focus since day one of their agency has been to make a difference. They accomplish this by helping executives deliver memorable and powerful communications. By aligning business and profit models with social purpose and environmental responsibility. And by not only running successful marketing campaigns, but also helping their clients build better businesses. “Using our passion for social entrepreneurship to influence the reach and might of global businesses leaves each of us feeling as if we can truly make a difference in the world – one company at a time,” said Taunya Renson-Martin, founder and managing partner at Mach Media.
Each client and project starts with a deft strategy from the Mach Media team, which may include branding, digital marketing and lead gen, content and storytelling, and communicating change. The independent agency then moves on to flawless execution of the strategy, involving an intentional mix of thought leadership, design, social media, video and animation, event marketing and more. “We plan the work, and then we work the plan,” says Renson-Martin. “We develop true partnerships with each of our clients to reveal their core challenges and collaborate to design comprehensive communications strategies guaranteed to overcome those challenges.”
Mach Media has helped numerous multinational clients overcome their core challenges, including Janssen, Solvay, and Umicore. Recent work with Solvay was particularly fulfilling for both the agency and the client. The objective was to help develop and launch a DEI program, including branding, roadmap, governance structure and launch kit for both internal and external communications. Additionally, Mach Media advised Solvay on Inclusive Communications best practices.
While helping brands improve their DEI, Mach Media has also made it a priority within their agency as well. They have endeavored to provide an inclusive workplace where every employee feels heard and valued, and is empowered by their innate differences and similarities. “We believe that a more diverse environment is the cornerstone of creative and innovative thinking. It is through freedom of thought and expression that ideas flourish –and it is this philosophy that contributes to the success of our clients,” Renson-Marton added.