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Creative

SheSays Plays Cupid This Valentine's Day with TheyMadeHerShine Campaign

Women praise those who have helped them progress in their careers for Valentine's

SheSays Plays Cupid This Valentine's Day with TheyMadeHerShine Campaign

Valentine’s Day isn’t just about romance. It’s about spreading some love and saying thank you to the people who make you better! That’s why SheSays is celebrating the people out there who’ve helped women grow and achieve their goals.

#TheyMadeHerShine provides a place for women to celebrate the generosity and advice of others, and the impact it’s had on their careers by writing thank you notes on TheyMadeHerShine.com to those who supported them. All messages will be delivered via social media. 

From the kickass career guru who shared some brilliant advice over coffee, or the brilliant mentor with heaps of experience, tips, and tricks; all the way to the cheerleading friend and the confidence-boosting colleagues. If they made you shine, SheSays wants to help you say thanks, because sometimes they don’t know just how much impact their gesture has made. 

  • Running until International Women's Day, #SheMadeMeShine will live on social. It will include thank you posts from the wider community, to those who have helped them shine. 
  • To finish off the campaign, there will be a ‘Creative Dynasties’, talk which will include a panel of women from different creative generations. They will discuss how to help women in the industry, the impact of allyship, and some of their own experiences. 

The campaign was created by junior creative team Charlotte Barnard and Holly Bidgood, and SheSays Committee members: Melissa Wong, Deenisha Bhika, Jennifer Vobis, Melissa McGinnis & Joyce Kremer and made possible by committee members throughout the Global SheSays network. 

“What spurred us to create the campaign is we have found that advertising is such a generous community to be a part of. From book crits to creative catch-ups, we can never thank the people who have taken their time to help us enough. We wanted a place where they could see our appreciation and thankfulness towards them and even started to wonder about who helped them.” Charlotte Barnard and Holly Bidgood

When Charlotte and Holly approached us with this idea we immediately started to think about the people who’ve helped us in our individual careers. We found that the best bits of wisdom are often passed on during a quick pint or a catch-up coffee. But all these little chats have made a massive impact. And the people who pass on their wisdom often don’t even know how much it has meant to us. But now they will.” Joyce Kremer - president of SheSays London. 

#SheMadeMeShine launches on February 10th. You can send a note to someone who helped you by visiting SheMadeMeShine.com. View the Thank you notes via Instagram @TheyMadeHerShine 


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