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Creative

Ant & Dec Endure I’m A Celebrity Style Hardships in ITV Ads from Mike Baldwin

The Visionaries director captures the comedy duo through the trials and tribulations of castle life

Ant & Dec Endure I’m A Celebrity Style Hardships in ITV Ads from Mike Baldwin

Mike Baldwin has directed three new trailer spots for the upcoming series of ‘I’m A Celebrity, Get Me Out of Here!’ which is airing on ITV this Sunday 21st November. The three ads join the classic string of spots for the show already starring the dynamic duo Ant & Dec and that are also directed by Mike Baldwin. 

In these particular visuals, the two are put through a small series of knighthood themed trials and tribulations, that include sitting around in extremely stormy weather (which they bravely give up on enduring), eating pig’s testicles, and carving and building wood statues and metal stars for the show. The brilliantly timed dialogue between the two hosts, as well as the hilarious visual comedic cues and historical epic backdrop make for stories that are just as engaging to watch as the gruesome and laugh-inducing Bushtucker trials endured by the celebrities on the show itself. 

Michael has worked with Ant & Dec on various projects over the years building a strong and professional working relationship with the nation's favourite double act. Here’s what Michael had to say: “They were both brilliant! Totally professional and always hit their marks and cues. They did need a lot of treats on set though to keep their focus. Oh, wait…you mean Ant & Dec, NOT the horses? Oh. Yeah, they were pretty good too.” 

Featured Companies: ITV

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Creative Agency: ITV Creative

ECD: Tony Pipes

Creative Director: Rachel King

Creative: Tom Silcock

Film Production: ITV Creative

Director: Mike Baldwin

Director's Agent: The Visionaries

Producer: Louise Jones

Production M'ger: Chloe Fernandes

Cinematographer: Carl Burke

Puller: Cai Thompson

Gaffer: Saul Harris

Steadicam: Matt Allsop

DIT: Jimmy Lou Lewis

Post Production: Framestore

Audio Mix: Soren Andersen

Category: Media and Entertainment , TV and Radio

Genre: Comedy , Dialogue , People