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A Setback Is Just a Comeback in NRMA's Small Business Insurance Campaign

Revolver's Dani Pearce directs the film for The Monkeys

A Setback Is Just a Comeback in NRMA's Small Business Insurance Campaign

NRMA Insurance is promoting its small business insurance offering in their latest campaign from the Monkeys. As the first asset to hit the market, the broadcast film is directed by Revolver’s Dani Pearce. 

Small businesses often run lean so the smallest of knockbacks can be challenging to recover from. With much of the country re-emerging from Covid-19 lockdowns, many small businesses are fragile but hungrier than ever. 

As the launch film 'The Wait' demonstrates, protection against unexpected setbacks is what allows business owners to make the most of any new opportunity that comes their way.

Featured Companies: ARC EDIT , Rumble Studios , The Monkeys

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Client: NRMA Insurance


Creative Agency: The Monkeys, part of Accenture Interactive

Co-Founder & Group CEO: Mark Green

Co-founder & Group Chief Creative Officer: Scott Nowell

Chief Creative Officer: Tara Ford

Managing Director: Matt Michael

Creative Directors: Barbara Humphries & Benn Sutton

Art Director: Fernanda Gil-Pier

Copywriters: Matthew McCarron & Grace O’Brien

Chief Strategy Officer: Fabio Buresti

Head of Planning: Hugh Munro

Senior Planner: Brona Kilkelly

Head of Production: Penny Brown

Broadcast Producer: Katrina Maw

Business Lead: Kezia Quinn

Senior Business Director: Ashley Robertson

Senior Business Manager: Sophie Finckh


Production Company: Revolver

Director: Dani Pearce

Managing Director /Co Owner: Michael Ritchie

Producer/Partner: Pip Smart

Producer: Sarah Nichols

Director of Photography: Ross Giardina

Production Designer: Steven Jones-Evans

Post Production

Post Production: Arc Edit

Exec Producer: Dan Fry

Post Producer: Michaela Fenton

Editor: Peter Sciberras

Colourist: Olivier Fontenay

Flame Artist: Chris Betteridge


Sound & Music: Rumble Studios

Executive Producer: Michael Gie

Sound Designer: Cam Milne

Category: Finance , Insurance

Genre: Dialogue , People , Storytelling